Icon Enforcement Best Practices

UNITED KINGDOM

Summary:

Title of initiative

ACID (Anti-Copying In Design)

1. General presentation

1.1 Overview

This is a 1000+ member trade organisation spanning 25 industry sectors within the creative industries representing designers and manufacturers. ACID’s purpose is to assist its members in the protection, exploitation and commercialisation of their intellectual property. The collective turnover of membership is just under £3 billion (€4.4 billion). ACID’s core objectives are Education, Prevention, Deterrence, Support, Alignment and Lobbying.

The organisation’s main initiatives are:

· Educate to Protect™ Education and awareness through a programme of design clinics, seminars and tips and advice on the basics of intellectual property law translated into practical tools of self-help using many of ACID’s 200 successful settlements as a basis for creating a sound IP strategy within design management to foster and encourage design and innovation. Although recommended in the Gowers Report no budget has been allocated to make this available in all final year design courses in the UK. ACID is looking for funding to broaden this programme.

· Mediate to Resolve™ A mediation initiative aimed at members and non-members to expand the awareness and access to mediation as a real alternative to litigation. This programme also includes introduction of mediation into conflict management. ACID has a grass roots mediation protocol available to exhibitors at grass roots – first point of entry for new markets. To date there have been approx 1,700, less than 30% required further legal action. There are 12 UK Accredited Exhibition organisers who support and endorse this initiative.

· Commission it, Don’t Copy it™ An initiative aimed at major high street retailers and manufacturers to sign a Code of Conduct confirming respect for IP rights holders. The aim of the initiative is to encourage retailers to commission original work, reward the designer, pay a royalty and use purchasing power to possibly source product ex UK to meet price demands. In this way all win - the retailer, the designer, and the consumer. To date 12 retailers have become involved.

· IP Audits One-to-one meetings within design and manufacturing organisations to produce headline points which will form the basis of an IP strategy. This will provide ACID with a deeper insight into the company to respond to their needs effectively. It involves simple explanation of the intellectual property rights that will be relevant to the business. The IPSR will ensure there is a review of their design creation process, with a view to ensuring that all necessary steps are taken to secure protection for their intellectual property whilst exploring all avenues to exploit and commercialise from the basis of sound commercial agreements.

· ACID LOBBY™ Formed in 2004 its main objectives are Legislative, Educational, Moral and Commercial. ACID was commended for its work in the Gowers Report.

1.2 Sector focus

Sector:

No specific sector

1.3 Institution (managing initiative)

ACID (Anti Copying In Design)

2. Detailed Information

2.1 Start date

-

2.2 End date

-

2.3 Budget

-

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision

Dedicated Services:

(see service descriptions above)

Professional Advice

Training

International Liaison & Actions by Business Organisations

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify):

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

Technopolis appraisal: N/A

4. Further Information

4.1 Document References

-

4.2 Web Site

http://www.acid.uk.com/

4.3 Contacts

-

4.4 Information Source

Technopolis report: “Effects of counterfeiting on EU SMEs and a review of various public and private IPR enforcement initiatives and resources”

Title of initiative

Initiative of the Federation Against Software Theft (FAST)

1. General presentation

1.1 Overview

The Federation was the world’s first anti-piracy organisation working to protect the intellectual property of software publishers. It was formed in 1984 with the remit to lobby the UK Parliament for changes in the law. This resulted in ‘a computer programme’ being included in the definition of a ‘literary work’ in the Copyright, Designs and Patents Act 1988. Lobbying is still part of the Federation’s aim but its activities have broadened over the years and it now addresses the misuse, overuse and theft of software intellectual property in the following ways:

§ Utilising civil and criminal processes

§ Lobbying Parliament to strengthen the provisions of the Copyright, Designs and Patents Act including increasing Director’s liability under the Act

§ Educating organisations through the FAST Standard for Software Compliance (FSSC1-2004)

§ Education through schools and universities

§ Increasing awareness of software intellectual property theft within the user community by a continuous programme of press, television and radio interviews and articles

This particular initiative aims to locate people who are sharing member software on peer-to-peer file share netwoks in the UK with a view to prosecuting them for the illegal act of making available or distributing software without the rights owner's permission. Initially it found individuals, but the process has been refined to uncover incidences taking place in businesses and in the public sector.

1.2 Sector focus

Sector: Software

No specific sector

1.3 Institution (managing initiative)

Federation Against Software Theft (FAST)

2. Detailed Information

2.1 Start date

February 2005

2.2 End date

July 2007

2.3 Budget

€ 300,000 in overall budget (February 2005 – July 2007)

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision

Dedicated Services:

Identifying illegal distribution of protected software with a view to prosecution

Professional Advice

Training

International Liaison & Actions by Business Organisations:

Lobbying for improved IP protection

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify):

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

Technopolis appraisal: 5 (1 = very unsatisfactory , 5 = very successful)

4. Further Information

4.1 Document References

-

4.2 Web Site

www.fast.org.uk

4.3 Contacts

-

4.4 Information Source

Technopolis report: “Effects of counterfeiting on EU SMEs and a review of various public and private IPR enforcement initiatives and resources”

Title of initiative

UK National IP Crime Strategy

1. General presentation

1.1 Overview

This overarching UK strategy, promoted by the UK Government, brings together a wide range of rights owners and their representative organisations within a “National IP Crime Group” headed by ministers and run by the UK-IPO.

The strategy has the following objectives:

§ increase the sharing of intelligence between the different agencies

§ improve training for those working at the front-line

§ better co-ordinate the agencies involved in the fight against intellectual property crime

§ monitor progress and success by publishing assessments annual national enforcement reports

There are a number of key operational roles for UK-IPO, some of these are clearly related to research, with others directly impacting on front line enforcement. The UK shares its work and experiences with emerging economies such as China. UK-IPO has been involved in training of enforcement officers and has produced numerous reports on IP systems around the world. It has also produced a ‘roadmap’ for UK businesses to help them protect and enforce their rights in China.

1.2 Sector focus

All sectors

No specific sector

1.3 Institution (managing initiative)

UK-IPO

2. Detailed Information

2.1 Start date

2004

2.2 End date

Ongoing

2.3 Budget

€ 2 million

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision:

Roadmap for UK businesses in China

Dedicated Services:

Professional Advice

Technical support for enforcers

Training:

Training courses for enforcement officers

International Liaison & Actions by Business Organisations:

Experience sharing with emerging economies

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify):

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

Technopolis appraisal: 4 (1 = very unsatisfactory , 5 = very successful)

4. Further Information

4.1 Document References

www.ipo.gov.uk/ipcrimestrategy.pdf

Range of signposting and advisory material, such as reports, publications, databases, training kit etc. to be found on website below

4.2 Web Site

www.ipo.gov.uk/crime.htm

4.3 Contacts

Phil Lewis

UK Intellectual Property Office

Senior Policy Adviser - IP Crime

phil.lewis@patent.gov.uk

+44 (0) 1633 814506

4.4 Information Source

Technopolis report: “Effects of counterfeiting on EU SMEs and a review of various public and private IPR enforcement initiatives and resources”

Title of initiative

Scottish Intellectual Assets Centre

1. General presentation

1.1 Overview

A service institution with a rather unique character deliberately offering IP and IPR support covering all forms of IP protection methods and having the idea of value-driven IP and IPR management at the heart of its offerings (rather than a sole increase of patent activities).

The service consists of training and advice sessions with organisations in order to help them to identify IA management issues, appropriate tools and service providers. This session can be one-to-one or with a group of companies.

The IA Centre has no explicit focus on SMEs; the service offerings cover all phases of IPR usage.

The service portfolio offered by the IA Centre can be summarised as:

· education to create awareness;

· training and advice to build practical knowledge;

· offering diagnostic and IA audit tools; and

· signposting to help organisations identify IA management issues, appropriate tools and service providers.

A number of these tools are available on the IA Centre website. They include information booklets, business simulations and games designed to understand issues more fully; and identification and diagnostic tools such as questionnaires, glossaries, and lexicons.

A principal partner is the UKIPO. In the case of this service, some interventions have been run jointly. Other public sector intermediaries also work closely with the IA Centre to ensure that the specialist service can be accessed as widely as possible.

Finally, private sector intermediaries (i.e. lawyers, business consultants), entrepreneurs, and academics have been involved as contributors in delivering the service. The involvement of private sector intermediaries also aims to encourage the development of a private sector supply of IA services in the future.

1.2 Sector focus

Sector:

No specific sector

1.3 Institution (managing initiative)

Scottish Intellectual Assets Centre (Scottish Executive)

2. Detailed Information

2.1 Start date

2003

2.2 End date

-

2.3 Budget

Annual budget (2005): £450,000 (around €700,000).

Core funding provided by the Scottish Executive with other financial sources from Highlands and Islands Enterprise and the EU (e.g. Structural Funds). The IA Centre is securely funded until 2008.

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision

Dedicated Services

Professional Advice

Training

International Liaison & Actions by Business Organisations

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify):

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

Austrian Institute for SME Research appraisal:

In a “Customer Satisfaction Survey” carried out between Oct. 2004 and Febr. 2006 most customers claimed that the effectiveness of the IA Centre staff and the standard of the service was very high; 63 % had taken initiatives in IP management as result of the advice received; 96 % of the companies interviewed would recommend the service to other organisations.

4. Further Information

4.1 Document References

-

4.2 Web Site

http://www.ia-centre.org.uk/

4.3 Contacts

Intellectual Assets Centre, Suite 6/6, SkyPark, 8 Elliot Place, Glasgow, G3 8EP

Tel: +44 (0)141 243 4920, Fax: +44 (0)141 229 1498, Email: info@ia-centre.org.uk

4.4 Information Source

Austrian Institute for SME Research - PRO INNO Europe Paper: “Benchmarking National and Regional Support Services for SMEs in the field of Intellectual and Industrial Property”

Title of initiative

Anti-Counterfeiting Group

1. General presentation

1.1 Overview

The Anti-Counterfeiting Group (ACG) is a pan-industry trade association, funded by subscription and conference fees. It was founded in the UK in 1980 with just 18 members in the automotive industry, who discovered that they all had a common problem with counterfeit parts. The Group now represents nearly 200 organisations globally, operating in, or providing specialist advice to, most industry sectors where counterfeiting is an issue.

ACG represents the interests of UK and international companies, manufacturing practically everything you can think of, from toothpaste to mobile phones, chocolate to car parts. The membership also includes lawyers, trade mark agents, product security companies and investigators, creating a unique environment for anti-counterfeiting interests to flourish and collaborate.

Via lobbying, networking and awareness activities, ACG campaigns against the trade in fakes on behalf of consumers and legitimate business interests, in partnership with government and law enforcement agencies, and other rights organisations. ACG’s ultimate aim is to change society's perception of counterfeiting as a harmless activity, by exposing the worldwide economic and social cost of intellectual property crime.

ACG’s remit is three-fold:

§ LOBBYING

At UK and EU level, ACG engages with government and opposition representatives, working to improve legislative measures/harmonisation, increase resources for law enforcement to fight IP crime, encourage the development of a national IPR enforcement strategy in the UK and increased international collaboration, both between industry and law enforcement, and amongst the various international enforcement agencies (WCO, Interpol., TAXUD, Europol, SOCA etc). Also focus on UK local government to encourage priority for IPR enforcement for trading standards (also see partnerships below).

§ AWARENESS

ACG campaigns to raise consumer awareness, including within education; we aim to obtain maximum media coverage within limited resources and publish electronically consumer leaflets and posters on various aspects of counterfeiting, which are offered for free use to members, trading standards and industry colleagues. We also provide information to the media for TV and published items about the trade in fakes, whether or not we are featured (though we always try to get a mention for ACG).

To spread the word politically, our Director General attends and addresses government and opposition events wherever possible. Furthermore, we organise training sessions on law enforcement.

ACG has just launched a new website and has recently launched a consumer campaign based around a fictitious criminal gang which controls much of the counterfeit trade in the UK. Because of limited resources this campaign will be mostly viral, promoted via a separate website, on YouTube etc., and we hope it will offer a useful model for other organisations of how to spread the word widely while not incurring enormous PR costs. Visit www.snideuk.org

NETWORKING

ACG runs law enforcement road shows all over the UK, inviting trading standards, customs and police in each region to come and meet brand owners, learn more about their products and the fakes on the market, and share information about latest developments and issues in IPR enforcement. We also hold two conferences each year for brand owners, specialist lawyers and law enforcement; for the autumn conference we invite international speakers, the spring conference focuses more on latest news in the UK/EU.

PARTNERSHIPS

ACG is a member of the Alliance Against IP Theft in the UK, of which ACG Director General Ruth Orchard is a vice-Chair; ACG is also a member of the Anti-Counterfeiting Committee of the European Brands Association (AIM) in Brussels. Both of these partnerships enable ACG to lobby more effectively than if we were a lone voice. We also partner with individual members on particular issues.

The UK branch has close collaboration with other national ACGs around the world, and supports particular campaigns or issues they have when invited to do so.

Finally, ACG’s work with the IP Crime Group (led by the UK IP Office) has created a valued partnership with government.

1.2 Sector focus

Sector:

No specific sector

1.3 Institution (managing initiative)

Anti-Counterfeiting Group

2. Detailed Information

2.1 Start date

1980

2.2 End date

Ongoing

2.3 Budget

Annual budget (2007): £350,000 (around € 400,000).

Core funding provided by annual membership subscription and conference fees

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision

Dedicated Services

Professional Advice

Training

International Liaison & Actions by Business Organisations

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify): see above

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

NB: policy/lobbying/awareness/networking, not operational enforcement

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

4. Further Information

4.1 Document References

See www.a-cg.org -> Publications

4.2 Web Site

www.a-cg.org

4.3 Contacts

Ruth Orchard, Director-General

E: ruth.orchard@a-cg.com

T: +44 (0)1494 449165

ACG Secretariat

E: admin@a-cg.com

T: +44 (0)1494 449165

4.4 Information Source

IPR Enforcement Support Expert Group

Title of initiative

Alliance Against IP Theft

1. General presentation

1.1 Overview

Pan-industry coalition of trade bodies with an interest or role in enforcement against intellectual property theft. The objective is one of awareness raising in national and regional political and public enforcement circles and of legislative reform to resolve loopholes and impediments to IP enforcement.

Members include : Anti-Copying in Design, Anti-Counterfeiting Group, British Brands Group, British Jewellery, Giftware & Finishing Federation, BPI (British Recorded Music Industry), British Video Association, Business Software Alliance, Cinema Exhibitors Association, Copyright Licensing Agency, Design and Artists Copyright Society, Entertainment and Leisure Software Publishers Association, Entertainment Retailers Association, Federation Against Copyright Theft, Federation Against Software Theft, Film Distributors Association, Institute of Trade Mark Attorneys, Motion Picture Association, Premier League, Publishers Licensing Society, Video Standards Council

Explicit focus on SMEs; the service offerings covering phases of IPR usage.

Service portfolio offered include:

· education to create awareness;

· training and advice to build practical knowledge;

· offering diagnostic and IA audit tools; and

· signposting to help SME's find appropriate tools and service providers.

1.2 Sector focus

Sector:

No specific sector

1.3 Institution (managing initiative)

Alliance Against IP Theft

2. Detailed Information

2.1 Start date

-

2.2 End date

-

2.3 Budget

Annual budget (2008): £130,000 (€ 150,000)

Funded by membership subscriptions

2.4 Type of initiative

Initial Information & Signposting

Dedicated Information Provision

Dedicated Services

Professional Advice

Training

International Liaison & Actions by Business Organisations

Funding & Evaluation

Public Access & Co-ordination Measures

Other (specify):

2.5 Type of IPR

All IPR

Industrial Property

Inventions :

Patents

Utility Models

Plant Varieties

Topographies of Semiconductor Products

Distinctive Signs :

Trade Marks

Trade Names

Geographical Indications, Designations of Origin

Aesthetic Creations:

Designs (industrial design)

Intellectual Property

Literary, Scientific, Artistic Creations :

Copyright

Neighbouring Rights

Rights in Common Law, Tort, Competition Law etc.

Trade Secrets, Licensing & Confidentiality Agreements

2.6 Stage in Enforcement Process

All Stages

Registration

Business Planning / Strategy

Investigations

Administrative Procedures

Litigation

Other (specify):

3. Evaluation of Initiative

3.1 Overall appraisal

“Customer Satisfaction Survey” etc…

4. Further Information

4.1 Document References

Proving The Connection

Practical Guide to Copyright & Trade Mark Enforcement

IP infringement in the workplace – Risks to your Business

4.2 Web Site

www.allianceagainstiptheft.co.uk

4.3 Contacts

Alliance Against IP Theft

Chair: Lavinia Carey ( lavinia@bva.org.uk )

Director General: Susie Winter ( susie@allianceagainstiptheft.co.uk )

Vice Chair: Ruth Orchard ( ruth.orchard@a-cg.com )

Vice Chair: Richard Mollet ( richard.mollet@bpi.co.uk

Treasurer: Michael Rawlinson ( michael.rawlinson@elspa.com )

4.4 Information Source

IPR Enforcement Support Expert Group

Innovaccess is a constituent part of the IP Awareness and Enforcement: Modular Based Actions for SMEs project (IPeuropAware) 
which is co-financed by the CIP Programme, DG Enterprise and Industry of the European Commission